Trade shows can be a valuable investment for your company, providing a unique opportunity to connect with potential customers and showcase your products and services. However, in order to get the most out of your investment, you need to have a clear understanding of your event goals and objectives, and a strategy for collecting, qualifying,…
Improved customer feedback processes lead to excellent customer service The Challenge United Business Media (UBM) is one of the largest events, data and media businesses in the world. It organises more than 300 market-leading B2B events every year. As part of its Sales Excellence programme, UBM wanted to understand customer perceptions before and during project…
How an engaging, on-brand data capture experience increased Suzuki’s event ROI The Challenge Suzuki GB PLC is the UK importer of Suzuki motorcycles and cars. Suzuki attends numerous lifestyle events, shows and exhibitions to gather customer data and raise brand awareness. Previously, Suzuki used a variety of data capture solutions with varying success. Some relied…
Secure and accurate data capture solution that delivers an additional revenue stream The Challenge QRS is a registration services business that supports event organisers in the UK and globally. The company began offering registration at events in 1996, using electronic barcode scanners. In 2014 it invested in smart technology to future-proof the business. QRS is…
The Challenge When Boundless by CSMA planned a rebranding campaign, it turned to us for support. The membership organisation and public body – formerly known as the Civil Service Motoring Association – launched a series of events to promote its new image. Boundless by CSMA offers benefits to its members who work in the civil…
The Challenge 10x Genomics is a US biotechnology company specialising in manufacturing of technology for clinical research. The brand had a need for a data capture solution for use at specialist medical conferences and exhibitions globally. They needed to capture better quality data and create a faster process to get this data into CRM. Due…
Enhanced lead conversion ensures a sound return on investment The Challenge Bentley Motors Ltd is a British manufacturer of some of the world’s most luxurious automotive vehicles. With a retail network spanning the globe, Bentley sought a solution that would ensure accuracy of information collected as well as a consistent on-brand experience for customers whether…
